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Analyzing Music In Advertising : Television Commercials and Consumer Choice.
Graakjaer, Nicolai Jorgensgaard.Routledge ©2015
An exploration of the rhetoric of music as it is used to sell products on commercial television. With an introduction, bibliography, and index.
ix, 172 p.; 24 cm.
Cloth
Language: English
ISBN: 1138781088
ISBN13: 9781138781085
UPC: 9781138781085
Analyzing Music In Advertising : Television Commercials and Consumer Choice.
Price: $140.00
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